· By Jordan West
Ep 6 - Case Story - How We Helped A New Client Go From Zero To A 28 ROAS In The First Month
In this episode, we talk about how we helped a new client scale their business online and how they went from not marketing to a return on ad spend (ROAS) of over 28.
The details:
- The client is in the clothing niche
- The client had never used paid advertising before
- The client already had market proof (it had become a well known brand)
- The client had previously relied purely on organic instagram posts, but they were losing revenue due to Instagram reducing the reach of organic posts
In this case story, we dig into the strategy we used to run a wildly successful first Facebook & Instragram campaign (that continues to be successful).
We want to help you turn your online audiences into potential customers - get them to engage with your brand, to view content on your website and then add to cart, and to become purchasers. Find out how we do it, and how you can too!
What are the five categories of website traffic?
1. People who have purchased from you before (hot temperature)
2. People who have added to cart
3. People who have viewed content
4. People who have engaged but haven’t viewed content for the last 30 days (engagement audiences)
5. People who have never heard about your brand (cold audience)
Do you feel frustrated trying to scale your business online?
Do you wish there was an easier way?
Get the Profitable Ecommerce Marketing Blueprint: https://www.mindfulmarketing.co/blueprint
Have an ecommerce business of your own?
Join the Secrets To Scaling Online Facebook group!
https://www.facebook.com/groups/secretstoscalingonline
In this episode's sponsor is Revenued - is a financial technology company that provides businesses with revenue-based financing solutions. Instead of relying on credit scores or collateral, Revenued offers funding based on a company's revenue. This allows businesses to access capital quickly and repay it as they generate income.
Learn more here: Revenued